Tag: Wish

Wish ATL Block Party

Young, Fly, & Flashy.

The hottest sneaker drop in the city deserves the hottest block party of the year and our World Series Champs just gave us, even more, to celebrate.

Pull up to the block party to cop a pair of the So So Def x adidas Trae Young 1 “Atlanta, a special iteration of Trae Young’s signature silhouette that has been reinterpreted by the Atlanta-based record label, (including a special gift with purchase), and prove you can ball like Trae during our mobile-hoop contest for a chance to win some fly prizes.

While you’re there, make sure to visit downstairs at the store to check out the So So Def “History of Hits” room.

Look out for special appearances by the Atlanta Hawks, Jermaine Dupri, & more with sounds provided by DJ Champagne Trap.

When: November 5th, 2021 from 3-7 PM

Where: Wish ATL parking lot (by the Outkast Mural) | 447 Moreland Ave NE, Atlanta, GA 30307

Food will be available to purchase via Atlanta’s-own Slutty Vegan food truck.

Parking will be unavailable in the Wish ATL parking lot and parking in the Little 5 Points area will be very limited, so we strongly encourage ridesharing.

As for COVID-19 guidelines, the event will be outside, but we’re still encouraging social distancing and inside the store will remain the same, such as mask-required for entry and maintaining a capacity. We also ask for people to wear masks when purchasing food.

Taking inspiration from the So So Def billboard that was up near the Atlanta airport, the sneaker uses the same colors from the billboard. Black and electric yellow in a chevron pattern make up the mesh upper with bright orange seen on the minimal lace loops. Trae’s “TY” logo is seen on the tongue pull-tab and his signature is seen on the heel and 3 Stripes branding is seen on the Lighstrike midsole in black. BOOST is used in the heel for extra impact protection and bright orange is used again on the outsole which features herringbone and radial patterns.

Adidas, Atlanta, block, block party, Footwear, Hawks, jermaine dupri, party, Sneakers, so so def, trae, trae young, Wish, Wish ATL, wish atl block party

Wish ATL x Nike Give Fresh Air

GIVE FRESH AIR IS A COMMUNITY INITIATIVE THAT UNIFIES THE SNEAKER COMMUNITY AROUND A SHARED PASSION TO IGNITE CHANGE.

THROUGHOUT MARCH 2021, WE COLLABORATED WITH NIKE TO INSPIRE COMMUNITIES TO GIVE “AIR” THROUGH SHOE DONATIONS THAT SUPPORT LOCAL NON-PROFIT ORGANIZATIONS.

With the positive outreach from our community, Wish was able to collect new and gently worn shoes that we donated to the Chris 180 Organization for those in need.

We asked our donors to participate in our Women’s History Month initiative by writing a message of empowerment to the future generation of women. Each message was saved and released via balloon at the end of the month as a visual representation of “giving fresh air” and showing support for the women in the community.

The journey women face can be tough, but we honor their resilience, grace, and their fight to push through no matter what barriers they might face. Above all, the uphill battle is what makes women, women!

Film Photos and Video by Nicole Hernandez-Ndiaye

Featuring:
Zipporah Joel
Tahra Chatard
Monica Campana
Khleo Armstrong
Ryder
Piera Moore
Jasmine Williams
Shaneka King
Mya Dudley
Anna Akpele
Julia Campbell

air, Air Max, air max day, airmax day, fresh, give, give fresh, give fresh air, max, Nike, Wish, Women's, women's history month

COMING SOON: AIR JORDAN 1 “ROYAL TOE”

The latest release from Jordan Brand brings us another Royal look at the Jordan 1. From the lineage of the OG Black Royal & in the likeness of the recent “Bred Toe” color-blocking, we have the “Royal Toe” arriving this weekend. Buttery soft white leather on the side panel gives the bold Swoosh an added pop, just below the vintage & timeless wings logo on the upper.

Grab this release on WishATL.com this Saturday 5/9 @ 9AM EST

Atlanta, Jordan, jordan 1, jordan 1 royal toe, JUMPMAN, royal, royal toe, Wish

Maharishi

London based streetwear brand Maharishi, named for the literal Sanskrit translation great seer or Guru. The brand exudes a great vision in clothing. It was founded in 1994 by Hardy Blechman with the great vision to create environmentally sound, fair-trade produced, long-lasting, high-quality, utilitarian clothing.

The collections have always included the strong natural fibre hemp as well as organic cottons and up-cycled military clothing. Maharishi maintains a strong ethos of respect for nature while utilizing the latest technology. Shop the collection here!

Camo, london fashion, london streetwear, maharishi, uk streetwear, upcycled fashion, Wish, Wish ATL

Air Jordan 2 “Rivals”

The AJ 2 “Rivals” is inspired by the NBA franchises that challenged “His Airness” the most. This is a ladies-exclusive drop that follows the “What The” pattern, with both left and right shoes and their respective panels sporting an assortment of colors and materials. Each pair honors four of the most formidable NBA franchises from the mid-to-late 80s and early 90s. These teams significantly challenged Mike and his Bulls, undoubtedly fueling his winning mentality for future success.

The left shoe, dedicated to the Western Conference, features the team colors of the Los Angeles Lakers and the Portland Trailblazers. Those being the first two teams that challenged MJ and his Bulls in the NBA Finals. The right shoe, for the East, honors both the Boston Celtics and the New York Knicks, two who provided some of the most epic battles in Mike’s career. Lux materials on the silhouette include quilted leather, similar to the Don C,  jersey mesh, basketball-textured leather, satin, and patent leather.

This shoe is now available in-store & online here!

air jordan II rivals, bulls, celtics, Chicago, Jordan, Jordan 2, jordan 2 rivals, jordan II, knicks, lakers, trail blazers, Wish, Wish ATL, WishATL

Noon Goons has arrived at Wish

LA Based Noon Goons was created by Kurt Narmore in 2016. The brand is immensely inspired the Narmore’s roots in skate and surf. A “noon goon” is in fact a term for tourists that show up to the beach at noon, after all the real surfers have left for the day to work their day jobs.

Driven by funky prints, cozy outerwear, and graphic T-shirts, this brand is sure to catch eyes. Los Angeles street and surf culture is a well known fashion catalyst, and Narmore does a great job staying authentic to the culture, as he still operates in that community to keep the grassroots feel alive. The addition of industry veteran Sam Jarou (formerly of Comme des Garcons) as creative director has helped take the brand from the streets of LA to Dover Street Market.

Shop this collection in-store & online now!

Atlanta, LA, noon goons, Wish

Wish x Chinatown Market

Stemming from longstanding relationships with Chinatown Market and its creator, Wish is excited to announce a collaborative capsule with the brand.

The “Thank You” capsule is a nod to the city, its community and culture.

Chinatown Market x Wish collection features vibrant tie-dyes and puff printed graphic tees, hoodie and tote. Wish is excited to partner with Chinatown on this project and aims to reciprocate this gratitude with future plans and exciting things to come. Thank you, Atlanta.

Atlanta, Chinatown, chinatown market, collab, Wish

Used Future

Used Future is a menswear brand founded in 2009 in Seoul, South Korea. They pride themselves on the ability to create an innovative and unconventional look. Combining vintage models with modern aesthetic, Used Future is proving to be successful in carving out a name for itself in the youth culture. The brand is highlighted by oversized outerwear in bold colors and trendy cuts, puffy jackets with soft touch fleece layers, hoodies, sweatshirts and pants.

Atlanta, new brand, UFU, Used Future, Wish

Wish at ComplexCon Chicago

#WishTravels To Chicago For ComplexCon Summer ’19

This past weekend the Wish team embarked on a trip to the “Windy City” to experience a midsummer celebration of fashion, art, and music brought to us by ComplexCon. This edition of ComplexCon was special because this is the first time that they branched out of their usual Long Beach location, in hopes of drawing a more universal crowd. Chicago itself has produced many of the industry’s leading hype generators such as Kanye West, Virgil Abloh, Jerry Lorenzo, Don C and even the GOAT himself, Michael Jordan. 

Chicago played host to thousands of eager enthusiasts of all ages ready to get their hands on some exclusive items and fully immerse themselves in all things “cool.” There was a huge representation of Takashi Murikami’s work, along with a number of exclusive pop-up shops. Puma and Reebok definitely made their presence felt with two great activations keeping the masses engaged. Chinatown Market had a great showing as well.

Some notable releases during the event included the Nike Atmos Air Max 1 “Animal 3.0” pack, The Eric Emanuel “Iverson’s”, and the surprise drop of the yellow Nike FOG 1’s. There were a number of good panels featuring industry heavyweights Jon Wexler, Steve Stoute, Joe La Puma, PJ Tucker, T.I. and Killer Mike. 

Malachi at the Takashi Murikami meet and greet.

The most special part of the weekend was the attention that ComplexCon shed on Chicago and its up-and-coming culture. Bobby Hundreds and creator of “The Chi”, Lena Waithe, showcased their varsity inspired collection, Chicago stalwart Joe Freshgoods also made an impressive showing with 3 of his brands being represented almost front and center to festival goers. There were also a number of awesome visual artists from the Chicago area, dope upstart brands and local Chicago eateries on tap. 

If you’re in the Chicago area, definitely swing by the Museum of Contemporary Art and check out the Virgil Abloh “Figures of Speech” exhibition before it ends September 22, 2019.

Overall, ComplexCon Chicago was a great time. We are looking forward to Long Beach.

Chicago, Summer, Travels, Wish, Wish at ComplexCon Chicago

Summer Time Accessories at Wish

Clothing and accessories for your summer in Atlanta: Including Braves Gear, Wish Yoga, and Chinatown Tennis.

Wish has you covered this baseball season with Braves gear in all forms including jerseys, backpacks, fanny packs and more. Click here to view Braves merchandise at Wish.

The Wish Yoga Collection, The Chinatown Market Tennis Collection (an official collaboration with SMILEY®) and select Spring/Summer 2019 items from Chinatown Market are now available both online and in store.

The Wish Gallery offers monthly Yoga experiences. Visit the Galley’s website for more details.

Atlanta, Braves, Chinatown, chinatown market, Merch, Sports, Store, Streetwear, Tennis, Wish, WishATL, Yoga

Wish x High Museum: ‘The Rise of Sneaker Culture’ VIP Event

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Wish played host to athletes and sneakerheads alike on Friday night, as we hosted a special VIP event for the opening of The Rise of Sneaker Culture at the High Museum. Guests were given access to the exhibit to check out over 155 sneakers from the archives of Adidas, Converse, Nike and of course, Jordan. A real sneakerhead’s delight as they can walk thru the collections, read the history, and see the shoes evolve from 1800s until present day. The exhibit runs from now until August 14. Make it a must to check it out!

Check out our album from our event. Stay tuned for a video coming soon.

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Events, high museum, The Rise of Sneaker Culture, Wish

WISH x High Museum Presents: The Rise of Sneaker Culture

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In partnership with the High Museum, Wish ATL is excited to announce that “The Rise of Sneaker Culture” exhibit is coming to Atlanta! The exhibition explores the evolution of the sneaker from its origins in the mid-nineteenth century to its role in the present day as an urban status symbol and marker of masculine identity. There will be 155 different sneakers on display from the archives of adidas, Nike, and Converse, to design houses such as Prada and Louboutin. Come by the store and snap a pic standing on our Sneaker Exhibit mat and share on social media with the hashtag #SneakerHigh2016 for a chance to be included in an interactive slide show. Don’t miss the exhibit when it lands in Atlanta on June 11th, 2016.

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high museum, Out of the Box, The Rise of Sneaker Culture, Wish

Wish 2015 Holiday Gifts

Wish-Holiday-Gift-1Whether looking for a gift for a co-worker or that special someone, Wish has got you covered. With items ranging from bracelets to some of the hottest sneakers around, we’ve got something for everyone on your list. Shop all of these and more online and in-store at our Moreland Ave. location.

Gifts, holiday, Wish

Wish ATL x Vault by Vans Launch Party Recap

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This past Friday evening, sneakerheads, creatives, and everyone in-between gathered at Studio No. 7 in Atlanta to help celebrate the launch of Wish’s collaboration pack with Vault by Vans, the Fine Wine & Olives pack. The event, sponsored by both Heinken and Hercules, was a full house and hit amongst those in attendance. Sounds were provided by Two-9’s own DJ Osh Kosh, and helped to create a lively environment. Also a part of the entertainment was the OMG Booth, in which people could take pictures with the whole squad in front of a Wish backdrop. Check the rest of the post to see some of the action from the event.

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Fine Wine and Olives, Vans, Wish

Introducing: Wish “Moreland Panthers” Collection

Wish-Moreland-Panthers-Collection-1As the weather continues to cool, and leaves change, we find ourselves in the midst of football season. In light of this, we would like to introduce our own mascot, the Moreland Panthers. The collection was inspired by vintage team logos from the 1970’s and features our signature panther mascot. For this first drop, the set comes equipped with a hoodie, long sleeve tee, and t-shirts. Also featured in the collection are a duo of hats displaying the panther head on the front and Wish logo on the back. All of the tops feature our panther mascot holding a football and would be a great way to rep for Wish or to show your appreciation for the sport. Look for entire collection to release in-store and online Tuesday, November 10th. Wish-Moreland-Panthers-Collection-12Wish-Moreland-Panthers-Collection-2 Wish-Moreland-Panthers-Collection-3 Wish-Moreland-Panthers-Collection-11 Wish-Moreland-Panthers-Collection-10Wish-Moreland-Panthers-Collection-4Wish-Moreland-Panthers-Collection-5 Wish-Moreland-Panthers-Collection-6 Wish-Moreland-Panthers-Collection-7 Wish-Moreland-Panthers-Collection-8

Apparel, Moreland Panthers, Wish

Wish & Peach Castle Presents: #WishBoomin Event Recap

Prior to opening up for Chance the Rapper on the Atlanta leg of his Family Matters Tour, superproducer Metro Boomin stopped by Wish ATL for his first official meet and greet, signing tees and meeting fans. Sounds for the event were provided by Toronto’s own DJ Osho, while fans got to kick back and vibe. Just for the event, Wish ATL x Peach Castle teamed up to release an exclusive set of “Wish Boomin'” tees for Metro to sign. This meet and greet comes on the heel of Metro’s flock of success and is sure to be the first of many come.

Metro Boomin, Peach Castle, Wish, Wish Boomin

Wish & Peach Castle Presents: #WishBoomin

Fresh off of producing two number one albums, producer Metro Boomin’ will visit clothing boutique Wish ATL on November 2, 2015 for his first official meet-and-greet. Kicking off at 4:00 P.M., this event will coincide with the Atlanta leg of he and Chance the Rapper’s “Family Matters” tour, giving his burgeoning fan base the opportunity to meet him, network with one another, and receive exclusive merchandise from Wish ATL x Peach Castle only available exclusively in-store.

Metro Boomin, Wish, WishBoomin

Two-9 x Wish “#SeptemberTwo9” Event

Atlanta based Hip-Hop collective Two-9 is gearing up for the next installment of their 29th of the month releases. For this go-around, they have partnered with us here at Wish for a collection of tees and a hat for the season. There will be a listening event for the release of their new EP in-store this coming Tuesday, September 29th. At the event, the new collection will be available for purchase in store, accompanied by an online release. The hat comes in a maroon color perfect for the Fall, while the tees feature signature Two-9 lettering. Come out and kick it with us for the release of the new EP as its sure to be a night of good vibes.

September Two-9, Two-9, Wish

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