Air Max Archives - WISH BLOG

Wish ATL x Nike Give Fresh Air

Written by Wish ATL on September 21, 2021. Posted in Events.

GIVE FRESH AIR IS A COMMUNITY INITIATIVE THAT UNIFIES THE SNEAKER COMMUNITY AROUND A SHARED PASSION TO IGNITE CHANGE.

THROUGHOUT MARCH 2021, WE COLLABORATED WITH NIKE TO INSPIRE COMMUNITIES TO GIVE “AIR” THROUGH SHOE DONATIONS THAT SUPPORT LOCAL NON-PROFIT ORGANIZATIONS.

With the positive outreach from our community, Wish was able to collect new and gently worn shoes that we donated to the Chris 180 Organization for those in need.

We asked our donors to participate in our Women’s History Month initiative by writing a message of empowerment to the future generation of women. Each message was saved and released via balloon at the end of the month as a visual representation of “giving fresh air” and showing support for the women in the community.

The journey women face can be tough, but we honor their resilience, grace, and their fight to push through no matter what barriers they might face. Above all, the uphill battle is what makes women, women!

Film Photos and Video by Nicole Hernandez-Ndiaye

Featuring:
Zipporah Joel
Tahra Chatard
Monica Campana
Khleo Armstrong
Ryder
Piera Moore
Jasmine Williams
Shaneka King
Mya Dudley
Anna Akpele
Julia Campbell

air, Air Max, air max day, airmax day, fresh, give, give fresh, give fresh air, max, Nike, Wish, Women's, women's history month

Nike Air Max 1 Premium and Air Huarache “String/Desert Camo-Ghost Green”

Written by Julie Hogg on March 31, 2016. Posted in Product.

Air Max Day may have passed, but that doesn’t mean Nike isn’t finished releasing dope Air Max renditions. Utilizing the Air Max 1, Nike gives it an elephant/safari treatment. Sticking to premium materials with a suede and leather upper, the sneaker is treated with hues of brown, and accented with neon lime. Also included is the ever-popular Air Huarache, receiving the same color make up. Both sneakers are now available phone order or in-store at our Moreland Ave. location.

Air Max, Huarache, Nike, Sneakers

Coming Soon: Nike Air Max Zero QS “Tinker Hatfield”

Written by Julie Hogg on March 21, 2016. Posted in Product.

Designer Tinker Hatfield has quite the history with Nike, designing some of the brands most popular sneakers in its history. Hatfield’s original sketch of the Air Max Zero looked something like Nike’s next release, a white and yellow version of the silhouette. To display its exclusivity, each sneaker is numbered on the insole, making this one fairly limited. Look for these to drop this Saturday, March 26th, the day dubbed as Air Max Day.

Air Max, Nike, Sneakers

Nike Air Max “Look of the City” Collection

Written by Julie Hogg on March 18, 2016. Posted in Product.

Celebrating five of the world’s most influential sneaker epicenters, the women’s Spring 2016 Look of the City collection takes a look at the architecture and design history of New York, Paris, Shanghai, London and Tokyo. Each design reimagines an iconic Air Max silhouette in a mix of patterns and colors with a unique dubre to represent an essential artistic period of each destination. The NYC, Paris, and Shanghai Air Max are all now available in-store and by phone order.

Air Max, Nike Women, Sneakers

Coming Soon: Nike Air Max CB34 II “White/Vivid Purple”

Written by Julie Hogg on February 22, 2016. Posted in Product.

Nike takes us back to 1996 with their latest retro release, bringing the Air Max CB 34 II back to fruition. Taking Charles Barkley signature sneaker the glory days of Nike basketball, the sneaker comes outfitted in the white home colorway of the Phoenix Suns, featuring hints of vivid purple, orange, and black. Don’t sleep on this classic retro sneaker when it sees its release on February 25th.

Air Max, CB34, Nike, Sneakers

Coming Soon: Nike Women’s Air Huarache & Air Max Thea “Gym Red”

Written by Julie Hogg on November 17, 2015. Posted in Product.

All red sneakers are great way to add a pop of color to any wardrobe and this pair of sneakers from Nike is no different. Utilizing Nike’s Air Huarache and Air Max Thea silhouette’s, both sneakers feature varsity red inside and out. For the Huarache, Nike sticks to a combination of leather, nylon, and spandex for a quality look and appeal. As far as comfort, the Huarache features the classic Air Sole unit in the midsole, ensuring comfort for all uses. The Air Max Thea makes use of a different set of materials, such as mesh and rubber, and also features the Air Sole unit similar to the Huarache. Both of the monochromatic sneakers are now available in-store at our Moreland Ave. location.

Air Max, Huarache, Nike, Sneakers

Nike Air Max 90 Ultra BR

Written by Julie Hogg on May 1, 2015. Posted in Product.

Just in time for the warmer weather, Nike brings out its popular Air Max 90 silhouette with the Ultra BR added on to shoe. Ultra- it simply means that it has a lighter sole unit. BR- means breath, as is in extra perforation, making it perfect for the summer. Nike branding hits are seen on the Nike Swoosh, tongue and heel. The blue Air Max unit sitting underneath, while the outsole appears to be white with blue tips seen on the front and back of the shoe. Now available in-stroe at our Moreland Ave. location and by phone orders.

Purchase the Nike Air Max 90 Ultra BR in-store only. Phone orders are accepted by calling 404.880.0402. Email orders are accepted by sending a size request to orders@wishatl.com

Air Max, Nike Air Max 90

Nike 2014 Holiday Air Max New Arrivals

Written by Julie Hogg on December 2, 2014. Posted in Product.

Prepping us for the cooler months, Nike has readapted the classic runner to combat the change in season. Today, we get a closer look at the Air Max 90 Sneakerboot Ice and Air Max 1 Essential silhouette in an eye-catching frosty make-up. Leather and mesh panels are featured across the water-repellent upper, while a colorful translucent rubber sole provide greater traction and visibility on the Sneakerboot, while a combination of leather and textile upper for durability and a comfortable fit for the Air Max 1 Essential. Drawing cues from the famed ’90s training sneaker’s core aesthetics in this new vibrant remake, The Holiday Air Max Pack is now available in-store at our Moreland Ave. location and by phone orders.

Air Max, Air Max 1, Air Max 90, Nike, sneakerboot

Womens Nike Air Max 90 PRM “Black Croc”

Written by Julie Hogg on November 28, 2014. Posted in Product.

While monochrome continues to take over both fashion and sneaker culture, added layers of luxe aesthetics are the prime component to elevated appeal. Almost acting as a blank canvas for creation, the Nike Air Max 90 todays finds itself as the portrait of opulence. Fashioned in a black croc embossed upper, this women’s AM 90 then moves to tonal black coloring across the toe, collar and midsole. A stylized Swoosh adds distinction to the midfoot while a customary Air Unit and corresponding black laces complete the look.

Purchase the Womens Nike Air Max 90 PRM “Black Croc” in-store only via our Moreland Ave. location. Phone orders are also accepted by dialing 404.880.0402. Email orders are accepted by sending a size request to orders@wishatl.com

Air Max, black croc, Nike

Coming Soon: Nike NSW Suit and Tie Collection

Written by Julie Hogg on September 25, 2014. Posted in Product.

Dressing for success doesn’t require wearing business attire. Nike introduces the Suit & Tie Pack, featuring two reimagined Air Max Lunar90s. Both silhouettes incorporates a Hyperjade and burgundy jacquard upper, while utilizing styled paisley and herringbone patterns that gives each shoe its own distinct statement. Both pairs integrate Nike Air and Lunarlon cushioning in one sole to deliver two levels of innovative comfort. Be on the look out for the Nike NSW Suit and Tie Pack coming soon at Wish.

Air Max, Lunarlon, Nike, Suit & Tie Pack

Coming Soon: Nike Air Max Bo Jax PRM

Written by Julie Hogg on June 24, 2014. Posted in Product.

The Nike Air Max Bo Jax presents a new direction for Bo Jackson’s classic line of Nike models. Presenting a different colorway, the shoe sees a pink and teal tint that has already garned plenty of “South Beach” comparisons. Drawing inspiration from previous “Bo” models, the midsole mimics the Air Trainer 3, the cross strap is taken from the Air Trainer 1, and the swoosh from the Nike Air Trainer SC. Look for these at our Moreland location soon.

Air Max, Bo Jackson, Nike

Coming Soon: Nike Air Max Lunar 1 “OG”

Written by Julie Hogg on June 17, 2014. Posted in Product.

After classics like the Air Force 1, nearly every recognizable Nike silhouettes has been remodeled with Lunarlon technology. Borrowing one of its counterpart’s original colorways, white/grey/red find themselves paired in a familiar arrangement on the reworked mesh upper. Featuring the hallmark Zoom Air bubble at the heel, this “OG” Nike Air Max Lunarlon 1 will be available at Wish soon.

Air Max, AIr Max Lunarlon 1, Nike

Nike 2014 Spring/Summer Men’s Footwear New Arrivals

Written by Julie Hogg on April 8, 2014. Posted in Product.

April started out vibrant and strong for Nike. With its All-red-everything approach on the latest delivery, the collection sees Air Max 90 Ice, Air Max 90 Premium, Cortez Basic Nylon, Air Max 1 Essential, Roshe Run, and Air Max 95. If you missed out on our last delivery, this would be a good option for you.

Purchase the Nike 2014 Spring/Summer Men’s Footwear New Arrivals in-store only via our Moreland Ave. location. Phone orders are also accepted by dialing 404.880.0402. Email orders are accepted by sending a size request to orders@wishatl.com

Air Max, cortez, Nike, roshe run

Nike Air Max 1 C2.0 Light Crimson

Written by Julie Hogg on January 20, 2014. Posted in Lifestyle, Product.

Nike takes the time to rework one of its classic models for Spring 2014. The iconic Nike staple is made over with a mesh base, housing a bonded upper with Hyperfuse material. A safari mudguard and gradient white to red midsole add detailing to this Air Max, which is labeled with a stating tongue tag.

Purchase the Nike Air Max 1 C2.0 Light Crimson now at our Moreland Avenue location as well as via phone or email order.

Air Max, Air Max 1, c2.0, Nike

Nike WMNS Air Max 90 Essential “Pink Glow”

Written by Julie Hogg on December 26, 2013. Posted in Lifestyle, Product.

An OG look for a classic runner is always welcome, and it’s no exception for the ladies. The Nike Air Max 90 Essential “Pink Glow” Women’s Running Shoe continues a legacy that began all the way back in 1987, updating the look with alternating Pink Glow and Concord accents. A nice holiday pick-up for a special someone, this shoe is now available at Wish.

Purchase the Nike WMNS Air Max 90 Essential “Pink Glow” now at our Moreland Avenue location as well as via phone or email order.

Air Max, Nike, pink glow, wmns, Women's

Nike Air Max 1 PRM Tape Newsprint

Written by Julie Hogg on October 18, 2013. Posted in Lifestyle, Product.

The era of the “Tape” is continuing into the fall season with this new release. This time, the Nike Air MAx 1 Premium is getting the Tape treatment with a synthetic newsprint upper and black Nike swoosh. Volt accents are seen on the toe and the inside of the shoe while Parachute Gold holds down the pattern on the reflective mudguard and laces. A great addition to the “Reflective Collection” from Nike, this shoe is available now at Wish.

Purchase the Nike Air Max 1 PRM Tape Newsprint now in-store only. Phone orders are accepted by dialing 404.880.0402. Email orders are accepted by sending a size request to orders@wishatl.com

Air Max, Nike

Nike Air Max 90 PRM Brave Blue/Atomic Pink

Written by Julie Hogg on October 16, 2013. Posted in Lifestyle, Product.

This new arrival from Nike proves that not only big ticket release items deserve to be raved about. From the Nike Sportswear line comes the Nike Air Max 90 Premium Brave Blue/Atomic Pink. Covered in fine suede, the shoe features a unique complementary color combination, which features a primarily brave blue upper juxtaposed by a much brighter atomic pink, which makes an appearance on the ankle area, lining, and outsole. Meanwhile, tonal laces and a Nike swoosh finish out the release.

Purchase the Nike Air Max 90 PRM Brave Blue/Atomic Pink in-store only. Phone orders are accepted by calling 404.880.0402. Email orders are accepted by sending a size request to orders@wishatl.com

Air Max, Nike

COMING SOON: Nike Air Max 1 Premium Tape “Glow in the Dark” & Nike Air Max 90 Premium Tape

Written by Julie Hogg on September 20, 2013. Posted in Lifestyle, Product.

For what has already been a great season for the Nike Air Max model, Nike is adding to the fun with the release of two new unique Air Max styles. All under the Tape build, each of these shoes has its own hidden super power. The Nike Air Max 1 Premium Tape “Glow in the Dark” features a white upper of seam-taped material with lab green hits on the tongue, visible Max Air unit and outsole, and to top it off, the shoes see a glow-in-the-dark tiger stripe motif applied throughout the entirety of the upper. Also containing a hidden feature is the Nike Air Max 90 Premium Tape with Zebra pattern running along the sides of the white tape upper and also featuring 3M Reflective tape throughout.

Air Max, Nike

Now Available: Nike WMNS Air Max 90 “Light Armory” & “Armory Slate”

Written by Julie Hogg on August 9, 2013. Posted in Lifestyle, Product.

Purchase the Now Available: Nike WMNS Air Max 90 “Armory Slate” & “Light Armory” in-store only at our Moreland Ave. location. Phone orders are accepted at 404.880.0402. Email orders by sending a size request to orders@wishatl.com.